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CORY CHEEVER

Experienced and authentic Automotive Aftermarket sales professional with a documented track record of building and growing effective business-to-business relationships in the Automotive Aftermarket Industry.

 
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ABOUT

Extensive track record of developing sales strategies in the automotive and truck aftermarket industry, delivering profitable solutions to attract and maintain accounts and customers, and propel company growth. 

Created a reputation of high integrity throughout the industry with expert segment and product knowledge in bearings, brakes, chassis, gaskets, engine parts, and across automotive and truck segments.

Experience and focus in Retail, Buying Groups (Traditional Warehouse Distributor), Heavy Duty, and Fleet market segments. 

 

Core Competencies

Business Development
Sales & Account Management

Product Presentation

Networking
Analytics & Reporting

Sales Strategies Revenue Growth CRM- SalesForce Microsoft Office

 

EXPERIENCE

Work History

National Sales Manager West

National Sales Manager West

Advanced Innovative Technology Corporation-Trak Automotive

April 2021 - present

Director of Property Management

Director of Property Management

Haraga Enterprises

2019 - present | Cave Creek, AZ

Managed service budgets and negotiate contracts with construction, maintenance, and utility companies, reducing operating expenses by 10% and increased property value by 15%.

Regional Sales Manager

Regional Sales Manager

NTN Bearing Corporation

2016 - 2019 | Mt. Prospect, IL

Managed $17 million in sales for NTN Western U.S. territories; traditional Automotive & Truck WD, Import Specialist, Co-Man, Truck rebuilder market segments. Expanded sales by growing existing accounts and developing new sales opportunities. Presented product programs to buying groups and major prospects. Regularly attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTION: 

• Increased market share at all segment levels, and coordinated brand/product introductions to multiple segments, which increased sales revenue 18% in 2019


Regional Sales Manager

Regional Sales Manager

ZF/TRW

2014 - 2016 | Vernon Hills, IL

Managed $13 million in sales for ZF Western U.S. territories which included Traditional WD, Import Specialist market segments. Administered sales agencies to grow existing accounts and analyzed new business opportunities. Presented product programs to buying groups and major prospects. Attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTION:

• Increased market share at all segment levels, and coordinated brand/product introductions to multiple segments which increased sales revenue 27% in 2015


Regional Business Development Manager

Regional Business Development Manager

Affinia Global Chassis

2012 - 2014 | McHenry, IL

Managed Raybestos and McQuary-Norris Chassis sales for Affinia Western U.S. territories. Administered sales agencies to grow existing accounts and analyze new business opportunities. Presented product programs to buying groups and major prospects. Attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTIONS:

• Generated sales revenue increase of 17%
• Orchestrated the successful division of brakes from Affinia


Light Vehicle Sales Manager

Light Vehicle Sales Manager

Fras-Le NA

2011 - 2012 | Northville, MI

Developed Friction sales for automotive retail, buying groups, and WD’s. Presented product programs to retail, buying groups, and WD’s. Attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTION:
• Developed new Work Truck and Police Disc Pad programs for retail and automotive WD’s

Fleet Sales Manager

Fleet Sales Manager

Affinia Group (Brake & Chassis)

2010 - 2011 | Ann Arbor, MI

Managed $21 million in sales for Affinia’s Fleet & Police business in the Western U.S. Developed and implemented annual business plans for Fleet sales. Administered sales presentations to WD and Fleet prospects. Executed Customer Fleet training programs and attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTIONS:

• Generated sales revenue increase of 44% in Police Business
• Generated sales revenue increase of 12% in Fleet Business
• Developed a Special Service Vehicle program to complement the current Police Pursuit product program


Account Executive

Account Executive

Affinia Group (Brake & Chassis)

2005 - 2009 | Ann Arbor, MI

Managed CSK/O'Reilly Auto Parts division including managing sales force (Direct & Agency), inventory analysis and implementing product training programs. Developed annual business plans for retail and commercial sales and responsible for annual forecasting and budgets. Attended Automotive & Fleet industry trade shows.


KEY CONTRIBUTIONS:

• Grew rotor sales by an additional $52M to O'Reilly Auto Parts in 2009
• Generated sales revenue increase of 39% in 2009 with annual sales volume of $69M 

• Served on the Sales Advisory Council


District Sales Manager

District Sales Manager

Dana Corporation/Clevite

1987 - 2009 | Toledo, OH

Managed $18 million in sales in the regions CA, AZ, NV, UT and N for Clevite Engine Parts and Beck Arnly. Called on WD, EPS and PER's.


KEY CONTRIBUTIONS:

• Grew sales yearly by 22%
• Served on the Sales Advisory Council

 

Extensive Relationships with Key Automotive Aftermarket Channel Partners:

 

LET’S CONNECT

Phoenix, AZ